This Privacy Policy explains how Neill MacKenzie trading as IM Action Sheets ("we", "us", "our") collects, uses, and protects your personal information when you visit imactionsheets.com or purchase our products. We are committed to protecting your privacy and handling your data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
Neill MacKenzie trading as IM Action Sheets
Nuneaton, England
Email: support@imactionsheets.com
Neill MacKenzie is the data controller responsible for your personal data collected through this website.
2. What Information We Collect
We collect information you provide directly to us, including:
- Name and email address — when you opt in to receive a free product, join our email list, or make a purchase
- Payment information — processed securely by Gumroad or WarriorPlus; we do not store your payment card details
- Communications — any messages you send us via email or our contact form
We also collect certain information automatically when you visit our website, including your IP address, browser type, pages visited, and referring URL. This is collected through standard web server logs and any analytics tools we use.
3. How We Use Your Information
We use your personal information to:
- Deliver digital products you have purchased or opted in to receive
- Send you email communications you have consented to receive, including product updates, new releases, and marketing messages
- Respond to your enquiries and provide customer support
- Process your payments through our third-party payment processors
- Improve our website and products
- Comply with legal obligations
4. Legal Basis for Processing
Under UK GDPR, we process your personal data on the following legal bases:
- Consent — when you opt in to our email list or agree to receive marketing communications. You can withdraw consent at any time.
- Contract — when processing is necessary to fulfil a product purchase or deliver a service you have requested.
- Legitimate interests — where we have a legitimate business interest that does not override your rights, such as improving our products and preventing fraud.
5. Email Marketing
We use Kit (formerly ConvertKit) to manage our email list and send marketing communications. By opting in to our email list, you consent to receiving emails from us. Every email we send includes an unsubscribe link — you can opt out at any time and your request will be processed immediately.
We will never sell, rent, or share your email address with third parties for their own marketing purposes.
6. Third Parties We Work With
We share your data only with the following trusted third parties, to the extent necessary to operate our business:
- Kit (ConvertKit) — email marketing platform. Your name and email address are stored on Kit's servers. Kit Privacy Policy
- Gumroad — payment processing and product delivery. Gumroad Privacy Policy
- WarriorPlus — payment processing and affiliate management. WarriorPlus Privacy Policy
- ProductDyno — digital product delivery and access management.
- Formspree — contact form processing.
Each of these services has their own privacy policy and data handling practices. We encourage you to review them.
7. Cookies
Our website may use cookies — small text files stored on your device — to improve your browsing experience and help us understand how visitors use the site. These may include essential cookies required for the site to function and analytics cookies that help us measure traffic.
You can control cookie settings through your browser. Note that disabling certain cookies may affect the functionality of the website.
8. Data Retention
We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy. If you unsubscribe from our email list, we will remove your data from our active mailing list promptly. Purchase records may be retained for up to seven years for accounting and legal compliance purposes.
9. Your Rights
Under UK GDPR you have the following rights regarding your personal data:
- Right of access — you can request a copy of the personal data we hold about you
- Right to rectification — you can ask us to correct inaccurate data
- Right to erasure — you can ask us to delete your personal data in certain circumstances
- Right to restrict processing — you can ask us to limit how we use your data
- Right to data portability — you can request your data in a portable format
- Right to object — you can object to processing based on legitimate interests or for direct marketing
- Right to withdraw consent — where processing is based on consent, you can withdraw it at any time
To exercise any of these rights, please contact us at support@imactionsheets.com. We will respond within 30 days.
10. Complaints
If you believe we have not handled your personal data appropriately, you have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk or by calling 0303 123 1113. We would, however, appreciate the opportunity to address your concerns directly before you contact the ICO.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.
12. Contact Us
Neill MacKenzie — IM Action Sheets
Nuneaton, England
Email: support@imactionsheets.com
Website: imactionsheets.com